In December, Williams Advertising was honored to receive the Herb Hays Furniture Quality Service Award, given by the Christian County Chamber of Commerce. A little background that was shared that day, along with some our thoughts of gratitude: With a family history of entrepreneurship, a background in sales with his...
“The art of marketing is the art of brand building. If you are not a brand you are a commodity. Then price is everything and the low cost producer is the only winner” – Philip Kotler Think branding is just for large corporations? Think again. If your small business doesn’t...
We work with clients every day who are either trying to introduce their business in a small town, or they’re trying to keep their business top of mind in a small town. Those that know examining their marketing strategy is a key component to a successful business in a small...
It’s that time of year where we’ve made our personal resolutions – eat healthier, visit the gym more, and accomplish that big task. What about your business resolutions in 2016? Sure, earn more with less is likely top of the list. Maybe you have specific operational goals, or targets to...
We call Hopkinsville, Kentucky home. There are a handful of employees that make up Williams Advertising, and one in particular that has been making Williams Advertising what it is for over 30 years, after a long family history of entrepreneurship. All of the Williams employees live and work in Hopkinsville....
Let’s just start by saying if you’d like to go ahead and receive the Facebook for Business Small Business Success Guide up front… and skip Williams Advertising’s Facebook for Business series, shoot an email over to sarah@williamsadco.com. If you’d like to see more of our thoughts from attending Facebook’s Boost...
Sarah here! If you’ve been reading our blog at all, you know I get all excited over new businesses and small businesses in our community. Hopkinsville has a lot of entrepreneurs doing great things in our town. What I get really excited about is when it’s a friend’s business doing really great things...
One of the best parts of our job as a marketing agency and working with new marketing clients is the chance to get a behind the scenes look at their businesses. In order for us to help market a business, we like to see and experience it first. On a...
When you think of Kentucky, you likely think of bourbon, horses and basketball. And while that tends to be focused to the eastern part of the state, those of us in western Kentucky are enjoying our own moment for agritourism. Helping with that growth is Casey Jones Distillery, a new corn whiskey (moonshine)...
Maximizing Your Social Media Potential “Maximizing Your Social Media Potential” was presented by Williams Advertising to local Hopkinsville/Christian County and Ft. Campbell businesses last week at the Chamber of Commerce JAM Session. Did we ever have the best group! There were non-profits, service organizations, several event venues, retail and more....
