Especially for small businesses, managing your reputation by monitoring reviews online is essential. With 72% of consumers valuing online reviews as much as a personal recommendation, and 90% of Yelp consumers saying positive reviews impact their decisions, it makes sense for you to claim your local listings and monitor them. Share positive reviews on your social pages with prospective customers, encourage loyal customers to leave word about their experience with your company, and react to any negative posts.
Learn more with this infographic about Yelp from Mashable.
